I agree with the Doc, but not the Dr.

ByMike McBride Reading Time: 1 minute

Looks like Dr. Pepper is trying to use not only it’s own blog to market it’s new product, but it’s also trying to buy influence with bloggers in exchange for positive feedback and linkage. I would have to agree with the quote from Doc in the article. Now that the cat is out of the bag, and the fact that these bloggers are not going to disclose their “flackitude”, every mention of the drinks on any blog comes under automatic suspicion, does it not? Is that suspicion going to create a backlash against the drinks as opposed to the positive feedback they were hoping for? More than likely.

I also suppose it’s just a matter of time before every positive comment about any product in any blog comes under the same suspicion, eh? Maybe once that happens the marketers will get out of the game again and we can go back to having real discussions.

(link via Mitch)

Share with your friends!
LinkedInBlueskyMastodonThreadsRedditBuffer

Similar Posts

  • More on file swapping

    ByMike McBride Reading Time: 2 minutes

    There’s more all around on the latest file-sharing stuff, here, here, and here. The thing to take away from all of this is that there’s a very real possibility that file-sharing will be no more, and that burning music to a cd will become a very burdensome process in the near future. While I don’t…

  • Unveiling

    ByMike McBride Reading Time: 4 minutes

    It’s about time for the great unveiling of the new name of this blog. As you’ll recall I asked for suggestions and promised to give away a PC World subscription to the person who’s suggestion I used. Naturally, it turned out to be a bit more complicated than that. Two people sent in suggestions that…

  • That’s me, in the trenches

    ByMike McBride Reading Time: 1 minute

    The latest edition of In The Treches has a few minutes of discussion between Kevin and your’s truly about working at the helpdesk and my own experiences working in the field. Go give it a listen, especially if you’ve never listened to Kevin and George before. They do an excellent podcast! Tags: InTheTrenches Follow these…

  • One of those mornings

    ByMike McBride Reading Time: 1 minute

    Quiet blog today, I’m having one of those “Do any of you people even pay attention to what goes on around here, or do you just wait for me to do it for you?” mornings…. Sometimes trying to be good at your job, and staying on top of things, just isn’t worth it when no…

  • Perl funkiness

    ByMike McBride Reading Time: 1 minute

    I’m still having Perl problems on the other site. MT-Blacklist simply won’t work at all. Each attempt leaves me with an error about the Storable binary image library being a newer version than the executable, or perhaps it’s the other way ’round. Either way, it simply won’t work. I tried to replace it with MT-Keystrokes,…

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.

To respond on your own website, enter the URL of your response which should contain a link to this post's permalink URL. Your response will then appear (possibly after moderation) on this page. Want to update or remove your response? Update or delete your post and re-enter your post's URL again. (Find out more about Webmentions.)